Deb speaking at a recent seminar (photo by Graham Cullen, The Frederick News Post).
WHO ARE BRAD AND DEBRA SCHEPP?
Writers, editors, speakers, consultants, online pioneers—we wear so many different hats that it’s a good thing we have two heads!
As information professionals we focus on bringing the latest in technology to the attention of everyone who could benefit from knowing how to use it. Our goal is to make sure these new technologies are easy to understand and integrate into our readers’ lives. While we’re busy researching the latest innovations, we’re also meeting people who are using them successfully and gathering their stories. We are, before all else, storytellers.
Look at it this way. It’s been a long time since most of us were fascinated by the magic of a microwave oven. But as mundane an appliance as it has become, do you know exactly how it works? Nah, neither do we. We honestly don’t care about the technology behind it. We just want to know which buttons to push to make our coffee hot. Likewise, we can’t begin to tell you how LinkedIn or YouTube have built their global networks, but now that they have, we can help you use them to make yourself more successful. We can also help you build a successful e-commerce business, if you’d like, whether on eBay, Amazon, or through your own website.
We have worked together for more than 25 years helping people become familiar with emerging technologies. From building a solar home, to convincing your boss to let you telework, to keeping your kids safe online, and earning your livelihood with your own e-commerce business, we’ve dedicated ourselves to making the online world safer, more accessible, more profitable, and yes, even more fun.
Our 20 books include The Complete Passive Solar Home Book, How to Make Money with YouTube, and How to Find a Job on LinkedIn, Twitter, Facebook, MySpace and other Social Networks. Our bestselling book is eBay PowerSeller Secrets, with more than 40,000 copies in print. We’ve also written extensively for the web, a whole different type of writing.
Whether you need an accomplished writer, a top-notch editor, a literary agent, or a consultant who can assist you with e-commerce or publishing, we can help. We bring creativity, energy, curiosity, and a passion for quality and results to every project. No project is too big or too small—we’ve worked with Fortune 500 companies such as McGraw-Hill, AOL/Time Warner, and individuals working on Internet start-up ideas. If you need a clear understanding of how to make the best use of the world’s newest tools and want to be entertained while you learn, you’ve come to the right place.
Deb's new book, Kick Ass Social Commerce for E-preneurs: It’s Not About Likes--It’s About Sales, has been published! The book's message is that: It's not About Likes, It's About Sales! Co-author John Lawson is doing a great job promoting the book via social media. This is a book everyone connected with is very proud of. We know it will help a lot of people. Packed with info, and fun (NOT boring) to read.
Announcing Your Story Told
Everybody has at least one book in them, one story to share with the world. A cliche? Maybe, but you know it's true. So it's exciting to announce that Deb and I are now helping people write their first books through our new business, Your Story Told: From Ideas to Finished Books.
We love doing this because we can help people with every step of the process--from developing their ideas to selling their finished books. So if you have a story to tell, or maybe you just want a book "out there" to boost your own business, give us a shout and hear us out (!), about how we can work together. Just click on our email link in the box above this one.
McGraw-Hill has just published one of the books we've worked on as consultants, Wholesale 101: A Guide to Product Sourcing for Entrepreneurs and Small Business Owners. And Deb's in the final stages of the book she's co-authoring with John Lawson, Kick Ass Social Commerce for E-Preneurs. In addition to watching Deb work hard, Brad's enjoying working as a literary agent. We also write web newsletters these days, including Industry Watch, the Used Truck Association's newsletter.
In addition to his editorial work, Brad is now working as a Literary Agent for Waterside Productions. He's working with authors of nonfiction works; especially in the areas of social media, social commerce, e-commerce, business and investing, general computer books, and Popular Culture.
The 2nd edition of How to Find a Job on LinkedIn, Facebook, Twitter, and Google+ is now available! Completely revised and expanded, the new edition has a chapter on Google+, and also a new chapter for students and recent grads. Deb and I poured our hearts and souls into this one because we feel helping someone find that next new job is one of the most most important things you can do. We've all been there. Job hunting isn't fun. But with this book you can take a lot of the guesswork and pain out the process. It's a quick read, with many stories of people who have successfully used social media to land new work, whether full-time, or as a freelancer/independent contractor/consultant.
We just completed a great interview with FORBES.com for an article called Make Social Media Your Job-Finding Weapon. They even used our quotes to create an entertaining slide show. The link for it is below the next bit of text.
The new book promotion is going great guns. New interviews with Investor's Business Daily and CBS News. Links below!
After the winter that wasn't we're now enjoying spring. Can summer be far behind?
We're thrilled to say that the Wall Street Journal named How to Find a Job on LinkedIn among the Best Career Books for 2012.
For this edition we added a chapter on Google+, as well as a chapter just for students and other recent grads. We also added many more stories about people who found jobs through LinkedIn or other social networks. We checked every fact and incorporated all the great feedback we received from our readers.
Our hope is that it helps many, many people in these difficult times. Job hunting's still hard, but in some ways it's "easier." Or at least the Internet makes it appear to be. Our book really shows you how to use social networks efficiently and productively to uncover new work opportunities. Plus, it's fun to read and what job hunter couldn't use a bit of fun?
In their March 18th (2013) edition, PARADE Magazine published our article on making money on eBay. It appeared in print in PARADE's 20 million newspaper supplements. Now we don't get the same thrill as we once did from seeing our names in print but this was different. Brad used to read PARADE magazine as a kid. He couldn't have imagined that one day an article he wrote would be included there!
CBS News article
Why Facebook is not Your Friend
Investor's Business Daily article
Career Building Starts With Solid Social Media Strategy
Make Social Media Your Job-Finding Weapon
The National Press Club invited us to be among 75 authors presenting books at their annual Book and Authors Night. We presented How to Find a Job on LinkedIn.
Deb was recently profiled in our local newspaper, The Frederick News Post.
Click on the link below to hear our son Ethan covering the song Ohio. We don't know where he got his great voice, and ability to play the guitar so well, but we're amazed and proud. :)
Brad (in case you didn't already guess that).
How to locate jobs, as well as gather information for the one you have, using social media.
E-commerce and Social Media
Making money with YouTube videos
Top tips for success as an Amazon seller from the pros themselves.
The Second Edition of eBay PowerSeller Secrets is packed with up-to-date tips in effectively running a eBay store, selling and shipping internationally, finding little-known sources for products, advertising your wares, managing inventory, collecting payments, keeping records, and much more.
The inside scoop on getting the most from eBay, for both buyers and sellers alike! Short on boring descriptions, long on snappy stories, tips, and fun facts.
Based on interviews with hundreds of PowerSellers, a fresh compendium of the best ideas we could uncover for growing your eBay business.
Learn from Hundreds of Top eBay Sellers
Facts and figures about TV through the decades, with fabulous full-color print ads.
Break Free from the Office Prison!